blogging tasks that aren't writing

Let me guess: Even though you’re a blogger, you just get those days where you don’t feel like writing. Even the most passionate bloggers get them, and there’s usually nothing you can do about it.

Whether you’re trying to motivate yourself to turn a blank screen into some form of content or you’ve simply not got enough time to churn out an article, you still might be looking for something blog-related to fill your time.

Even though I’m a freelance writer, I still get dry patches where I just don’t feel like writing. Having said that, I don’t let my blog suffer!

Instead, I do these 10 blogging tasks:

1. Schedule your social media content

I don’t know about you, but I hate scheduling my social media content – and I only do it when I have to. That being said, it’s a great blogging task to do when you don’t feel like writing.

Aside from letting people know that you’re still alive, keeping active on social media is an awesome way to boost your blog. It’ll also give you chance to:

  • Build your own community
  • Promote your blog content (and drive traffic!)
  • Find new clients for your products and/or services

The key to a successful social strategy is to never be overly promotional. Find a good balance between your own content and sharing other people’s. You could also mix-up your social content by sharing quotes, asking people questions or even documenting a funny thing that happened to you whilst on your morning coffee run.

People wanna see that there’s a person behind the (often) robotic blog post shares!

If you’re hollerin’ “Elise, I don’t have time to post this every day!”, I hear you – neither do I. We’re busy people and we value our time… I get it.

That’s why I take some time to schedule my social content so you don’t have to worry about periods of inactivity. Pick a day of the week where you’ll batch your content for the week, then use these scheduling tools to take away the pressure of remembering to post:

  • Buffer: For Twitter and LinkedIn
  • BoardBooster: For Pinterest
  • Facebook: For Facebook posts

schedule post on facebook

2. Send an email to your subscribers

Another great way to boost your online presence without writing a new blog post is to send an email to your subscribers. After all, these people have gone out of their way to make sure they’re in the loop when it comes to your blog, so don’t let them forget about you!

Here are a few examples of things you could send:

  • A brief snippet of an older blog post to encourage them to visit your site
  • Your experience with a tool (great if you’re an affiliate for it!)
  • Something you learned from a specific experience that relates to where your audience are

Emails are more direct, personal and chat-worthy than blog posts. The best part? Even if you don’t feel like writing, it can only take two minutes to reach out to your readers. They’re also not as big, and there’s not as much pressure to make it perfect.

blogging tasks

3. Create opt-in incentives

If you’re looking to do something more creative with your blogging time, I feel ya. Even though I’m a freelance writer by trade, I love breaking away from writing to something fun – like creating content upgrades or opt-in incentives!

Opt-in incentives are documents that support the content you’re posting on your blog. They offer something valuable that isn’t included in the article, and can include:

  • Workbooks
  • Cheatsheets
  • Checklists
  • eBooks

(There’s an example in this blog post – if you scroll to the bottom, you can get access to my best blogging and freelancing tools!)

This blogging task is along a similar vein to sending an email to your list but doesn’t require as much writing. In fact, they’re a great way for people to sign up to your mailing list in the first place!

You can knock-up an opt-in incentive in about half an hour, but there’s one thing that they should all have in common: they need to be relevant to your post, actionable and fluff-free.

Especially if you’re planning to (or already have!) create a product to sell alongside your blog, you want people to say: “If this is how good the free stuff is, I can’t even imagine how good the paid stuff is!”

All opt-in incentives need to be: relevant to your post, actionable and fluff-free 💻 Click To Tweet

4. Ask readers for their feedback

As a blogger, your readers are what keep you going. They’re not just the people who fund your passion by purchasing your products – they’re the people you interact with, and make your blog what it is.

But when was the last time you asked for their opinion?

A few months ago, I had a moment where I was like, “Who the hell am I writing for? I don’t even know these people – or how I can help”. So, I asked them directly and made a survey.

In your survey, you can ask your readers whatever you want – even the name of their dog. But, I always like to ask these questions:

  • Do you have a blog? If so, where are you at with it?
  • What is your biggest blog-related struggle that you’re facing right now?
  • Which type of content do you like to read on my site?

Once you’ve got the answers to these questions, you can use them to create your content strategy. If you notice an overwhelming response from your readers that they’re struggling to do something, write a post about it!

blogging tasks

 

5. Plan a new product

As you may already know, many bloggers are bringing our their own products as a way to monetise their blog. And for good reason – they’re great sources of passive income that can help boost your authority online.

A few weeks back, I had a total writing block. As part of my survey, I asked my readers which type of course they’d be more interested in from three ideas that I came up with.

It ended up that every person who took my survey opted for the same choice. Keep your eyes peeled – it’s in the works!

From eBooks to online courses, plan which types of product you could bring out that could be useful for your audience. You don’t have to get to work on it instantly, but get a rough idea of what you want to sell and start setting goals to make it happen.

Don't feel like writing? Don't worry! Do one of these 10 blogging tasks instead ✨ Click To Tweet

6. Connect with influencers

Just because you don’t feel like writing, it doesn’t mean that you can’t chat with other people online – and start reaching out to influencers!

Influencer marketing wizard, Zoe Linda, once said “The greatest thing about influencers, and pretty much the sole reason you should want to collaborate with them, is that they have a huge amount of influence over your target audience”.

Think about it: When was the last time you bought something because somebody you follow online recommended it? It happens all the time – and is the reason why affiliate marketing is all the rage right now.

As one of your non-writing blogging tasks, take some time to connect with influencers in your niche. These are people who have a larger following than you, with their followers being part of your target audience.

You can connect with influencers by:

  • Pitching your guest post
  • Inviting them to try your product at a discounted rate
  • Asking them to become an affiliate of your product

Once you’ve built these connections, you get the chance for your blog to be exposed to their audience. If you’ve picked the right influencer, these people will be your ideal reader – who could later become a buyer of your product.

PSSTT… Are you a freelancer? This step is even more important. It generates referrals, which is now my main source of writing enquiries!

blogging tasks that aren't writing

7. Make a list of article ideas

Just because you don’t feel like writing right now, it doesn’t mean that your editorial calendar has to suffer!

A great blogging task for when you don’t feel like writing is to make a list of article ideas. This is the first step to writing a perfect blog post because research is key.

Here’s where you could look for article ideas:

  • Search your topic on Pinterest
  • Use AnswerThePublic to see what people in your industry are asking
  • Look at other popular blogs in your niche (or your competitors – but don’t copy!)
  • Your survey results
  • Use Buzzsumo to search for the most popular content

Once you’ve got your ideas, jot them down and refer back to them when you’re feeling ready to start writing.

Not got time to write a full blog post? Here are 10 blogging tasks to do instead! 💌 Click To Tweet

8. Update old posts

In order to become authoritative in your niche, you’ll need to constantly prove that you’re an expert. This is best done through the content on your site, and you need to make sure that everything is top notch before anyone sees it. You never know when somebody will land on a post you wrote a few years ago!

But when was the last time you went through your old content and make sure that it was up to scratch? If the answer is “never”, you could be missing out.

Once every six months, I like to go back through my old blog posts and make sure that they meet my standards. I’ll also:

  • Add internal links to blog posts that I’ve written since the article was published
  • Re-write certain parts if I realise they aren’t well-written
  • Insert links to influencers, then reach-out to let them know
  • Ensure that it’s SEO-optimised

By doing this regularly, you’ll have the chance to prove that you’re a great blogger (and post great content!) to someone who lands on any page of your site – even if it was originally published months ago.

Updating old content is also benefical for SEO in itself. That’s because “fresh content” is known to be a major factor in a search engine’s algorithm, so doing this blogging task is an awesome way to boost your visibility and attract your ideal readers.

blogging tasks that aren't writing

9. Create pinnable graphics for old articles

About 80% of my blog traffic comes from Pinterest. If I didn’t use the platform, I might’ve not found you – the person reading this!

Whatever niche your blog is within, there’s a community of those people on Pinterest. From blogging tips and home advice to recipes, you should always create pinnable graphics for your articles… Even if you published them a few months ago.

I like to have a variety of post graphics that I post on Pinterest and link back to the same article. Not only does this help the content in my feed to look less repetitive, but different fonts, colours and images appeal to different people, so there’s a higher chance of the article being repinned by my audience.

Generally, I three to five images per one blog post. However, I only create one when the post goes live, then circle back to the others and add some more as a blogging task for when I don’t feel like writing.

Updating old blog posts is an awesome blogging task to do when you don't feel like writing! 💕 Click To Tweet

10. Comment on other blogs

We mentioned before that influencers can grow your blog massively. But, it can be just as worthwhile to connect with smaller bloggers in your industry. You can do this by commenting on other blogs.

Once a week, I set aside some time to go through my Pinterest feed and click through articles that I want to read. If I’ve got something to add or I love the post, I leave a thoughtful comment at the bottom to let the blogger know.

This is a blogging task that takes literally five minutes to do, but it’ll give you the chance to:

Phew – 2,000 words later and we’re done! Now it’s your turn: I want you to let me know which type of blogging task that you love to do when you don’t feel like writing. Leave your answer in the comments! 👇

Note: This post contains affiliate links, but I’d never share something that I haven’t personally vetted. View my full disclosure here.

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