Are you working hard to fill your sales pipeline with new leads, but struggling to deliver value that actually makes them sign-up?
It’s time to invest in a B2B white paper: A deep dive into a specialist topic that helps you build authority with your customers–while gaining their trust, and making it easy for you to convert them into customers.
That’s where I can help.
I’m a B2B white paper writer available for hire. I’ve written for companies like HubSpot, ConversionXL and Databox.
Now, I’m bringing my SaaS and marketing knowledge out of the woodwork to help your business generate more pre-qualified leads with smart white papers.
White Paper Portfolio
I worked with Tomorrow People, a UK-based content marketing agency, to create a white paper that discusses the new rules of content marketing. The white paper is over 57 pages long; covering everything a CMO needs to master modern content marketing.
Guy Little, Director of Content at Tomorrow People, said this about working with me:
“Put simply, working with Elise is a total pleasure. Elise takes ideas and concepts and turns them into well-structured, concise copy to deliver on numerous objectives. The writing is crisp, clean, and persuasive.
In my role, I need a freelancer I can trust to take briefs and turn them around on time and to standard—Elise definitely delivers.”
Let me help you create a lead-drippin’ B2B white paper
White papers are a fantastic asset for any inbound marketing strategy.
Why? Because they’re a deep-dive into a specific, technical topic.
If you’re able to win-over your white paper readers, they’ll grow to know, like and trust you–all while making themselves cozy on your email list.
The facts don’t lie. According to research by Content Marketing Institute, white papers are more effective at targeting people towards the end of the buying journey than a standard blog post (and therefore, more likely to convert):
Want in on the white paper action?
I work with SaaS, marketing and eCommerce companies to write B2B white papers on the following topics:
- AI and data
- Content marketing and strategy
- Email marketing
- Marketing psychology
- Sales management
- Social media marketing
How much is a B2B white paper going to cost?
We all want to know what we’re spending, right?
I base my B2B white paper quotes on a per-project basis. You’re paying for the value of my writing (and the ROI the finished white paper will deliver), rather than the time it took me to create it.
Since I’m not an employee of yours, my rates also include the added benefits of:
- Not having me on your payroll system
- Not having other overheads of employing me in your office
- Not providing me with employee benefits (like pensions, holidays and insurance)
- Quick turnaround times (2-3 weeks, on average)
My rates for writing B2B white papers start from £4,500 GBP. Here’s everything you need to know about my pricing.